Two major moments on campus that Bumble BFF should be part of this year are Sorority Rush and Juice Jam. Rush is one of the biggest social moments at Syracuse and a time when thousands of women are looking for friendship, support, and connection. Bumble BFF could play a huge role by creating confidence boosting touch points, providing “find your people” kits, or hosting calm check in spaces during the week. It is the perfect environment to introduce BFF as a tool for building meaningful friendships both inside and outside Greek life. Juice Jam is another high energy moment where the entire campus comes together. A Bumble BFF tent, meet up zone, or friendship bracelet activation would give students a fun way to meet new people before the concert and create memories tied directly to the brand. Both events bring massive crowds and are centered around social connection, which makes them ideal opportunities for Bumble BFF to show up and spark real friendships.

I would promote Bumble’s values on campus by becoming a connector across all areas of student life, especially within Greek life where so many social relationships begin. I would partner with sororities and fraternities to host Bumble themed events that make meeting new people feel fun, safe, and inclusive. These could include coffee meetups, study breaks, pre formal socials, game nights, or “Make the First Move” mixers that celebrate confident communication and respectful interaction. Beyond Greek life, I would lead campus wide pop up moments during high traffic times, distribute Bumble goodie bags during big campus events, and create small gathering spaces where students can meet in a relaxed setting. My role would be to set the tone, welcome people in, encourage conversations, and make sure everyone feels comfortable participating. By showing up consistently, creating inviting spaces, and using Bumble’s values as the foundation for every interaction, I can help build a community where confidence, kindness, and healthy connection feel natural on campus.

Yes