She/Her/Hers
Serena
My name is Serena and I'm a senior at UC Berkeley studying Business, building a concentration around marketing. I love beauty, all caffeinated beverages, thrifting and content creating for both brands and my personal social media.
Endorsements
Top Earner
Campus professional
About Me
University of California, Berkeley
Class of 2024
University of California, Berkeley, Haas School of Business
business administration
Berkeley, CA, USA
Skills
Interests
Interview Questions
Pound Cake
Influencer Outreach Coordinator
please share any prior experience relevant to this role
I was an Influencer Marketing Intern at about-face beauty where I sourced influencers for about-face's the Performer Foundation launch and the sister brand, af94's launch in Ulta. I was also the Marketing Coordinator at Skin Sutra and pioneered their presence on TikTok, building their first ever Influencer campaign with no budget.
Pound Cake
Influencer Outreach Coordinator
How familiar are you with using excel sheets?
I am very well versed as I was a Business Administration major and also use excel in my 9 to 5.
Pound Cake
Influencer Outreach Coordinator
who are 3 example influencers you would suggest for pound cake's seeding program & why?
Toni Bravo, Monica Ravi and Jazzi Manalo are all great examples of influencers Pound Cake should look towards working with because they are a diverse group of individuals who all discuss color theory and product innovation which aligns with Pound Cakes's brand identity.