I’d hit the streets and do quick, fun interviews with people, asking them about their skincare or makeup routines, showing them ColourPop products, and letting them try samples on the spot. I’d make it interactive and playful so it feels like a mini experience, not just a promo, In and off campus.

I would engage my audience by creating fun and relatable content, like tutorials, reviews, or quick tips, showing how ColourPop products fit into everyday looks. I’d also use polls, challenges, and interactive stories to get people involved and excited about trying the products themselves.

I love that ColourPop is fun, creative, and affordable. Their products have bold, vibrant colors, are easy to experiment with, and they constantly release trendy, exciting collections that make makeup feel playful and accessible.