Interview Questions
Em John
Content Creator

What brands do you love to follow on insta and tiktok?
Alani, Saie beauty, 7 brew, small local companies, and Chamberlin coffee.
Em John
Content Creator

Can you share a successful content strategy you've implemented in the past?
I create short-form, fun, and relatable content, like “get ready with me” videos, study vlogs, or lifestyle clips. I focus on making them engaging and authentic so viewers feel connected. By tailoring content to what my audience enjoys and keeping it visually appealing, I’ve been able to grow engagement and get positive feedback from friends and followers.
Em John
Content Creator

How do you approach creating content to engage with different target audiences?
I approach creating content for different audiences by first understanding what they care about and how they consume media. I try to tailor the tone, style, and format to match their interests—whether that’s fun and energetic videos for younger audiences, visually appealing posts for lifestyle-focused viewers, or informative content for those looking for tips and guidance. I also make sure to keep my content authentic and relatable, so it feels genuine no matter who is watching.