I have not previously been a brand ambassador; however, this upcoming semester, I will be working with Good Molecules and Bumble BFF as a campus ambassador.

I am a member of the Kappa Alpha Theta sorority, co-host of the Dore to Dore podcast through The Vanderbilt Hustler, a Transfer Student Orientation Leader through VUConnect, a Senior Consultant and Deputy Project Manager in the Anchor Marketing organization, Treasurer of the Line Dancing Club, and a member of the Sports Business Club and Gen Action.

I would center the event around moments when Vanderbilt students need energy the most, like midterms or finals week. For example, hosting a “Proper Study Break” in a high-traffic location like Rand or Alumni lawn. The setup would include a free tasting station with all Proper Wild flavors, quick info on the clean ingredients and functional benefits, and fun giveaways. To drive foot traffic, I’d promote the event through Instagram Stories, student group GroupMe chats, and flyers across campus. I’d also partner with wellness-focused student orgs like Studio V to integrate product sampling into their activities. The goal would be to make the event not just a giveaway, but an experience that connects Proper Wild to focus, productivity, and the Vanderbilt lifestyle.