Interview Questions
Sousa
Social Media Specialist for Wellness Drink

How do you think about the difference between content that builds a brand vs. content that drives a purchase?
one very simple concept. CTA i.e call to action. Telling the audience to buy without actually directly telling them to is the key to drive a purchase, Rather than shouting "BUY", showing how worthy the product(solution) is for the specific problem is the key.
Sousa
Social Media Specialist for Wellness Drink

If you had to create one piece of content for Sousa this week, what would it be and why?
Since its summer coming, its time to get shredded as well as look the best but not forgetting the "feeling" of being the best. The best combo of protein and electrolytes to ever exist for a quick morning snack, or a post workout meal, SOUSA presents to you the "Wellness Drink". Packed with 20g f Protein and 1500+mg of electrolytes, you can easily get your day going on with almost no time using this one delicious mix! Order now
Sousa
Social Media Specialist for Wellness Drink

How would you increase engagement for a new Supplement brand on social media?
i would first start a health and fitness insta page revolving around this product indirectly. then once traction is gained in terms of views, posting these directly(like hard-launching them)

