Interview Questions
Crush
Head of College Field Operations
How would you launch a new app on a college campus?
I would promote it on my instagram as well as contact the friends I have in the different sororities on campus and across different clubs to share the app in their chapters! I would plan an instagram story initiative to raise brand awareness and encourage people to use the app. I could use my sorority connections to organize events that would likely be posted by people in the chapters and quickly build a brand for DateNight. In addition, I could connect with our school's news outlets to publish content on DateNight to encourage people to use the app to plans fun date nights with their SO's. Tiktok would also be a good way to visually share the fun that can come from using the app that would likely be put on the FYP's of people in the greater Burlington area (which has three separate college campuses).