The ideal audience for a tanning helper app like Sun Kissed would be Gen Z and Millennial users, especially those interested in beauty, skincare, travel, and wellness, many of whom are already active on social platforms like TikTok and Instagram. To grab their attention, I would create short-form, aesthetic content that blends sun safety tips with real-time tanning results, glow-up transformations, and seasonal challenges (e.g., “30 Days to Your Best Tan”). Partnering with influencers and using viral sounds would help the content feel native to their feed while reinforcing the app’s value.

Yes, I’m comfortable posting 2 TikToks every day for 30 days. I understand that building engagement takes time, and I’m committed to staying consistent even if the views are low at first. I focus on long-term growth, learning from analytics, testing different content styles, and staying aligned with the brand’s goals. I believe consistency, creativity, and adaptability are key to building an authentic and engaged audience.

Building community starts with genuine engagement. I would interact with the audience by responding to comments, asking questions in captions, sharing user-generated content, and using polls or Q&As in stories. I’d also create content that speaks directly to the audience’s interests and encourages conversations—like tutorials, behind-the-scenes, or relatable moments. Consistency, authenticity, and listening to feedback are key to making followers feel seen and connected.