A recipe post stands out to me when it’s clear, simple, and realistic. I love videos that show each step in a way that’s easy to follow and don’t require a million expensive ingredients—stuff people might actually have at home. I also notice recipes that are healthy, yummy, and filling, with nutrient-dense ingredients, because it makes them appealing to people with different goals, whether they’re trying to eat clean, get more protein, or just have a satisfying meal.

I’d create engaging cooking content by keeping it simple, fun, and relatable. I’d make step-by-step videos showing how to make different recipes so people can easily follow along. I’d also do picture slides of different meals for the week to give quick inspiration, or show moments like surprising my roommates with a homemade meal to make it feel personal and fun.I’d even include giving back, like handing out meals to people in need in my area, to show cooking can be meaningful and community-focused.

A fun way I’d lead sampling for ColourPop is by partnering with a local coffee shop and pairing products with drinks. For example, matching a pink latte with a pink eyeshadow or a caramel drink with a warm nude lipstick. People could try the makeup while enjoying their coffee, take cute photos, and share the experience with friends.On campus, I could do had out samples in the dorms so students can try the makeup and incorporate it in fun times such as nights out, before game days, prepping for career fairs, etc.