Interview Questions
Chasing Summer
UGC Content Creator for new skincare brand

Are you comfortable creating content for Tik Tok and Instagram? Are there other platforms that you think would resonate with this audience?
Yes, I’m very comfortable creating content for both TikTok and Instagram, especially short-form video like Reels, GRWM’s, lifestyle vlogs, and relatable college-focused content. I already create consistently on both platforms and understand how to tailor content to each audience while keeping it authentic and engaging. In addition to TikTok and Instagram, I think YouTube (especially YouTube Shorts) would resonate well with this audience for both discoverability and longer-form storytelling. Depending on the campaign goals, Pinterest could also be effective for evergreen, aesthetic, and informational content that students can save and revisit.





