What do you think most brands are doing wrong in regards to their content strategy?
When brands that don't really appeal to the younger demographic (Gen Z) they would try to do different trends to appeal to them, but yet if it's not done properly, it doesn't attract them it just pushes them away as it could seem uninteresting or "cringy" to the newer generation.
Wonderkind Co
TikTok Manager
What is your favorite thing about TikTok?
My favorite thing about TikTok is that even though you can follow videos and receive recommendations based on those you follow, the "For you" page make it so you can look at a completely different side(s) of TikTok that you aren't on but might be interested in (For example, booktok)
Home From College
Campus Team Member
Describe H\FC in one sentence?
The gateway for unique job opportunities in college.