I would collaborate with the NU center for student involvement to plan a winter wellness event. Because winters in Boston can be quite bleak, self-care is imperative. For me personally, Aquaphor is naturally a part of my winter line up of essentials. Another idea is to set up a table during orientation for incoming freshmen. Many students are from warm climates and by having a station set up, the freshmen can get some wisdom about bitter winters and how to combat the dryness that comes with it. By using popular spaces on campus, I can guarantee foot traffic and have a wide audience.