She/Her/Hers
Sam Zuckerman
I'm a communications strategist and social media expert from New York with a passion for dancing!
I'm a communications strategist and social media expert from New York with a passion for dancing!
About Me
University of Michigan - Ann Arbor
University of Michigan - Ann Arbor
New York, NY, USA
Skills
Strategic planning
Communication
Creative Writing
Interests
Dance
Social media marketing
Food
Interview Questions
Poparazzi
Product Testing Focus Group
If you were the marketing manager for Poparazzi, describe where you would focus the majority of your resources for a fall launch on your campus?
I would focus the majority of my resources on recruiting brand ambassadors from different areas including Greek life, sports teams, etc. so that we have access to different groups of people to create an overall brand awareness on campus
Crush
Head of College Field Operations
How would you launch a new app on a college campus?
I would definitely make use of both Word of Mouth marketing and social media marketing. For word of mouth, I'd partner with sororities and fraternities in greek life to get the word out and test out the app first. I would also recruit brand ambassadors for the app, who would be certain people with a large social influence on campus.