Interview Questions
Dirty Pop
Social Media Manager for Dirty Pop Protein Soda

what are some great ideas to hook social media users into watching our content? how do we tell the story better?
I’d focus heavily on the first 1–2 seconds—using curiosity, surprise, or relatability. Things like calling out a problem (“this is why your protein drinks taste bad”), unexpected visuals, or quick payoff teasers work well. On platforms like TikTok and Instagram, if the hook doesn’t land instantly, the content won’t survive.
Dirty Pop
Social Media Manager for Dirty Pop Protein Soda

What social media metric do you prioritize and why? how do you get protein soda to go viral?
I prioritize watch time and shares over likes or followers, because they show real engagement and how far the content is actually spreading. If people watch till the end and share it, it means the content is genuinely resonating. I prioritize watch time and shares over likes or followers, because they show real engagement and how far the content is actually spreading. If people watch till the end and share it, it means the content is genuinely resonating.
Dirty Pop
Social Media Manager for Dirty Pop Protein Soda

How would you engage Gen Z users on social media?
I would engage Gen Z by creating content that feels authentic and native to platforms like TikTok and Instagram, rather than traditional ads. My focus would be on short, relatable videos, quick trend participation, and real interactions with the audience through comments and replies.


