I would keep influencers engaged by making them feel part of the creative process, customizing products to their style, and encouraging them to share their personal story with the brand. Since the products are bespoke, I’d highlight exclusivity and build partnerships so they feel like true brand ambassadors, not just a promoter.

I would track success by measuring engagement rates, follower growth, and content reach, while also looking at sales metrics like discount code use or website traffic from influencer posts. With my data analysis experience, I’d focus on both quantitative results and qualitative feedback to see how well the campaign resonates with the target audience

I would start by looking for influencers who really connect with golf, not just those with big followings. Since I played golf in high school, I know what players look for and what feels authentic. I would also check their engagement, audience fit, and whether their style matches the brand so the partnership feels genuine!