Sadie Gorsch
Hi I’m Sadie, a University of Alabama student. Im involved in lots of organizations including greek life. I have a passion for representing brands, providing honest reviews, and creating content!
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About Me
The University of Alabama
Tuscaloosa, AL, US
sport management, sports media
Class of 2029
Birmingham, AL, USA
Skills
Interests
My Clubs and Associations
Kappa Alpha Theta
Professional Women in Business and Communications
Hercampus
Alabama Sports Management Association
Girls club
B+
Tide4christ
UA Wellness society
Association of Women in Sports Media
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Interview Questions
Rally App
Campus Launch Lead - University of Alabama
Describe your relationship with Alabama's Greek life. Include specific roles, events, or connections that would help you succeed in this position.
Im curently a memeber of Kappa Alpha Theta. Im in line to become the pr director. My boyfriend is in Sigma Pi and Im in the running to be there sweetheart. I also have friends in lots of other sororitys and frats,
Rally App
Campus Launch Lead - University of Alabama
Which 3 Greek chapters at Alabama would you target first and why?
Sigma Chi (ΣΧ)
Why: One of the largest fraternities on campus, very active in social events and tailgates. Members have strong influence in the campus social scene, making them ideal for early word-of-mouth promotion. Great fit for experiential marketing: sampling Rally at chapter events or game-day gatherings.
Phi Delta Theta (ΦΔΘ)
Why: Known for hosting prominent social events and philanthropic programs, giving multiple opportunities for brand integration. Active on Instagram and TikTok, so content shared here spreads quickly across campus. The chapter has a reputation for being trend-forward and engaged with student life.
Kappa Sigma (ΚΣ)
Why: Strong presence in campus Greek life with a large, visible membership.Often participates in athletic events, tailgates, and other high-visibility gatherings — perfect for sampling or social activations. Members are highly connected with other fraternities, helping amplify pre-launch buzz organically.
Rally App
Social Media Manager - University of Alabama Launch
You need to create a week of pre-launch content that builds mystery without revealing what Rally does. Give us 5 specific post ideas including format, caption, and posting time.
Day 1 – “The Drop Is Coming”
Format: Short TikTok/Reel — crimson and white pulses, the word “RALLY” flashes briefly over Bryant-Denny Stadium.
Caption: “Something big is about to shake Tuscaloosa. 🔜 #FindYourRally #BamaHype”
Posting Time: Monday, 7 PM — students winding down after classes.
Day 2 – “Mysterious Delivery”
Format: TikTok/Story — package labeled “Rally” delivered to a dorm or tailgate spot; student opens it but contents are blurred.
Caption: “Spotted in the Quad… who’s getting the next one? 👀 #TheRallyIsComing #RollTide”
Posting Time: Tuesday, 1 PM — prime for midday dorm/study breaks.
Day 3 – “Campus Clues”
Format: Carousel/Reel — stickers, posters, or chalk designs around campus (Quad, Ferguson Center, stadium) with Rally symbol, students spotting them.
Caption: “RALLY is everywhere on campus! Have you seen it yet? Drop the location 👇 #RallySightings #BamaCampus”
Posting Time: Wednesday, 11 AM — high foot traffic on campus midweek.
Day 4 – “The Sound of Rally”
Format: TikTok with original sound: drumline beat + crowd chant reminiscent of game day. Clips show student reactions but not the product.
Caption: “You’ll know it when you hear it. Can you feel it? 🔊 #WhatsRally #BamaBeat”
Posting Time: Thursday, 8 PM — evening scrollers gearing up for the weekend.
Day 5 – “Countdown Drop”
Format: Reels/TikTok — fast clips of tailgates, cheerleaders, fans in stadium, game-day energy; overlay “1 day. 1 name. Endless energy.”
Caption: “The wait is almost over… RALLY REVEALED TOMORROW 🏈 #RallyRevealed #RollTide”
Posting Time: Friday, 5 PM — pre-game buzz hits peak, perfect for weekend hype.