Dune Suncare
Social Media Manager
Please brainstorm one area of opportunity for Dune across all social channels.
I have a dynamic social media strategy idea for Dune that's all about leveraging the incredible reach of TikTok and the authenticity of influencer marketing. By partnering with popular skincare and beauty influencers, we can create captivating content that shines a spotlight on Dune's Revolutionary Invisible Gel Suncare and its skincare benefits. We'll encourage influencers to educate their followers about sun protection and incorporate Dune into their daily routines, all in a fun and engaging way. With TikTok challenges, informative videos, and user-generated content, we'll rapidly build brand awareness and trust. This strategy capitalizes on TikTok's viral potential and influencer authenticity, making it a powerful tool for connecting with our target audience.
Dune Suncare
Social Media Manager
Please share one beauty brand that is killing their social strategy. Why?
FENTY BEAUTY
Fenty Beauty has established a compelling presence across social media platforms. They consistently engage their audience with daily posts, featuring sneak peeks of upcoming products and showcasing their customer favorites. This commitment to product diversity and regular updates has contributed to Fenty Beauty's significant presence and popularity within the global beauty industry.