Sabrina Profile Image

Sabrina

Rising junior at Florida International University double majoring in Marketing and International Business!

Rising junior at Florida International University double majoring in Marketing and International Business!

Endorsements

Campus professional

About Me

Florida International University

Miami, FL, US

bba in marketing and international business

Class of 05/2027

Miami, FL, USA

Interview Questions

Drink Koia

Koia Marketing Intern

Drink Koia Profile Image

Can you describe a time when you effectively represented a brand at an event?

Yes! I work for Strike Magazine Miami, and at our most recent launch event, I had the opportunity to represent the magazine and connect directly with attendees. As part of the Strike team, I helped bring the magazine’s vision to life; engaging with guests, answering questions about the issue, and making sure they felt excited and included in the experience. I focused on creating genuine conversations, encouraging people to interact with our magazine and share their thoughts on social media. I also helped set the tone for the night by bringing positive energy and making sure our visuals and messaging aligned with our brand identity. It was such a rewarding moment to see people connect with something we worked so hard on, and it really showed me the power of in-person brand engagement.

Drink Koia

Koia Marketing Intern

Drink Koia Profile Image

How would you engage with event attendees to create a positive brand experience?

I’d focus on creating genuine, feel-good moments that leave people with more than just a free drink, I want them to remember the Koia experience. I’d start by welcoming attendees with good energy and offering them a quick intro to what makes Koia special, whether it’s the plant-based protein, low sugar, or just how good it tastes. I’d encourage people to try different flavors, give real-time reactions, and share their favorites. To keep things fun, I’d bring in interactive elements like photo ops, mini taste-test challenges, or social media giveaways to get people talking and posting. I’d also ask for feedback, answer questions, and share my own Koia story to make the experience more personal. My goal would be to make everyone feel seen, included, and excited, not just about the product, but about the community behind it.

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