My roommates and I are pro movie watchers and always love having a good snack to go with it, so I feel like I could capture really natural and fun content of us trying out the spray as college students. I’d showcase how easy it is to make at-home movie nights feel like the theater with quick, authentic clips of us reacting to the flavors. The content would highlight not just the taste, but also the convenience and the vibe of turning ordinary popcorn into something exciting to share with friends.

I would raise awareness by announcing the offer at my sorority chapter meetings to get my sisters excited and encourage them to spread the word. I’d also feature it through my campus magazine to spark conversation and visibility, and make announcements in my classes to reach a wider audience. On social media, I’d create fun and authentic TikTok content that highlights the limited-time offer in a way that resonates with students. If provided samples or goodies, I’d hand them out on campus and capture engaging content of me sharing them, which would both generate buzz in person and amplify it online. This mix of personal networks, student media, and social platforms would create excitement and drive strong utilization of the offer.

Kappa Delta

Strike Magazine

Jim Moran College of Entrepreneurship

Collegiate Merchandising Association