Interview Questions
Hayati
Social Media & Content Marketing Assistant

if you were in charge of hayati's socials for one week, what would you do?
If I ran Hayati’s socials for a week: Keep a consistent voice + style.
Post plan:
Day 1: Intro/storytelling - Promote the best product in a creative way (current tiktok trend, humor, etc.) that would get people hooked on the brand.
Day 2: Behind-the-scenes - Promote not only the product but one of the beneficial ingredients it comes with.
Day 3: Tips/insights - Show people how to use the product! Make it look as easy to use as possible, people like convenience.
Day 4: Engagement (polls, Q&A) - Ask people for feedback, what do they like and what don't they like.
Day 5: Social proof - Content creators using the product showing its best qualities. (testimonials/UGC)
Day 6: Showcase creative work - Generally show how successful product is and why people need it!
Day 7: Call-to-action / what’s next - Create new ideas and promote more products from the brand!
Growth tactics: use trending sounds, reply to all comments, cross-post smartly, and end with a boost (like a giveaway).
Hayati
Social Media & Content Marketing Assistant

who are your favorite content creators?
My favorite content creators are enigivensunday and golloria because they are an example of my current goals pertaining to marketing and social media.
Hayati
Social Media & Content Marketing Assistant

what's a brand you admire for their social presence?
Duolingo, because their content is very creative and resonates well with their audience. Every video, its a new concept and a new idea.