For my content concept, I would create a short, relatable video centered around holiday budgeting, since this time of year is when people really feel the pressure of overspending. I’d open the video with a quick, attention-grabbing moment — like me looking frustrated while checking my bank balance — and use on-screen text saying something like ‘Holiday season is expensive… but I found a hack.’ From there, I’d show a screen recording of me adding the Cleo Cards Chrome extension and letting it automatically apply savings or discounts during a real purchase. I want the audience to see how effortless it is, so I’d highlight the extension popping up and showing how much money it saved me. I’d close the video with a feel-good moment — like organizing gifts or checking out with the discounted price — and end with a simple call-to-action explaining that Cleo Cards makes holiday shopping easier because it saves you money without extra steps. My goal with this concept is to create authentic UGC that feels real, relatable, and visually shows how Cleo helps users save effortlessly. It’s simple, honest, and speaks directly to what people need right now: quick ways to stretch their budget

As soon as I receive the products !!