yes

yes

I’d focus on meeting students where they already are—both online and in person. On campus, I’d partner with popular student orgs, coffee shops, and events to promote Uber One through small giveaways or ride credit raffles. Online, I’d create quick, relatable content showing real student moments where Uber One helps—like late-night rides, food deliveries during study sessions, or weekend trips. I’d also use group chats and Instagram stories to share promo codes and drive word-of-mouth sign-ups. The key is to make it social, authentic, and instantly useful for student life.