I evaluate the intended audience and come up with common themes. The meta tags should be specific for different audiences but should always use language that the target audience would use. I would be sure to use appropriate slang when necessary.

I am open to gifting. I have many friends who love their planners or are seeking the perfect planner. I know this would be very popular amongst the students that I tutor, as they often ask for organization tips.

I use a planner every single day, even when school is not in session. It is important to me that there is space for plenty of writing in each day, as college students tend to be very busy! I also love using a to-do list in my planner.