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Riley

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Hi! My name is Riley Williamson. I am a Fashion Marketing and Merchandising with a passion for all things style, storytelling, and connecting with brands.

Hi! My name is Riley Williamson. I am a Fashion Marketing and Merchandising with a passion for all things style, storytelling, and connecting with brands.

About Me

East Tennessee State University

Class of 2027

Detroit, MI, USA

Interests

Social media
Fashion design
Business

My Clubs and Associations

Collegiate Merchandising Association

Social Media and Marketing Coordinatior

Brands I Follow

Drink KEY
Tamber.ai
Etsy
sortd
Ello Products
WILDLING
+20

Interview Questions

Beam Tanning

Beam Tanning Creator Program

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Describe your experience with UGC content creation.

I’ve been building experience in UGC content creation through creating engaging social media content, branding visuals, and custom designs for my small business. I enjoy creating content that feels authentic, visually appealing, and relatable to audiences. Through this, I’ve developed skills in graphic design, content planning, short-form video creation, and audience engagement. I’m especially interested in continuing to expand my social media and graphic design experience while learning more about brand-focused content and digital marketing

Beam Tanning

Beam Tanning Creator Program

Beam Tanning Profile Image

How do you stay consistent when creating content daily?

I stay consistent by planning ahead, batching content, and creating a routine that feels sustainable. I also focus on authenticity and showing the process, not just the final result.

Pacifica Beauty

Berry Glowy UGC Creator 💗✨

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Please share some examples of UGC you've created.

I haven’t created UGC content before, but I’m very interested in learning and building experience in that space. I currently run a photography business, which has helped me develop strong skills in composition, lighting, and visual storytelling, and I enjoy creating content that feels authentic and visually engaging for a wide audience. I’m especially excited to expand into UGC because it aligns with my interest in marketing, branding, and reaching larger audiences through creative, consumer-focused content.

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