"When filming high-quality videos, I start with planning the shots—storyboarding ensures I capture everything I need. I use either a DSLR or a smartphone with a tripod for stability, and I make sure the lighting is natural or supplemented with a ring light. For audio, I prefer using a lapel mic since clear sound makes a huge difference. During editing, I use tools like Adobe Premiere Pro or Canva to add text overlays, captions, and transitions, while also optimizing the video format for the platform. These techniques help keep the video both professional and engaging."

"In a past project, I used video content to engage an audience around an academic initiative. Instead of just sharing static posts, I created short highlight videos that included behind-the-scenes clips, interviews, and key takeaways. I shared these on Instagram Stories and Reels as well as in a YouTube recap format. For presentations, I embedded video snippets to break up slides and keep the audience’s attention. This approach worked well—engagement on Instagram nearly doubled compared to image posts, and the YouTube video received positive feedback from peers who found the format more engaging and easy to follow. I learned that combining informative content with a storytelling style and relatable visuals is what really keeps people interested."