He/Him/His
Rico Griffin
I am a Business major currently pursuing my studies at the prestigious University of San Francisco. Hailing from the vibrant city of Chicago, I possess a keen interest in the realms of fashion, content creation, and marketing.
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About Me
University of San Francisco
San Francisco, CA, US
Business Entrepreneurship & Innovation
Class of 2026
San Francisco, CA, USA
Interests
Interview Questions
W Labs
Influencer & Community Marketing Intern
Do you have experience in influencer Marketing or Social Media? If so explain what projects you've worked on?
Yes, I’ve worked with W Labs previously through the Home From College campaign, which gave me great insight into the brand’s tone and audience. I created content that aligned with their voice and really enjoyed being part of the creative process.In addition, I run a fashion-focused Instagram account (@rico_109) where I consistently post, engage with my community, and collaborate with other creatives. These experiences have helped me develop skills in social media strategy, influencer outreach, and content creation from both a brand and creator perspective.
W Labs
Influencer & Community Marketing Intern
What influencers should W Labs work with in 2026?
For 2026, I think W Labs would benefit from working with male influencers who have bold, high-energy. These creators are confident, unfiltered, and know how to capture attention while still driving strong engagement.
Some great fits could include:
Bradley Martyn – Brings high-impact fitness content with a loyal following.
Danny Duncan – Known for his comedic, viral content and strong fanbase.
Teezo Touchdown – Creative, visually striking, and aligns with bold design.
Up-and-coming lifestyle creators on TikTok and YouTube who blend entertainment with real influence not just follower counts.
These types of creators could bring a fresh, disruptive energy to W Labs and help expand reach across new audiences.
Insomnia Cookies
"Man on the Street" Creators: Call Your Ex for a Cookie
Are you near an Insomnia Cookies?
Yes, 326 Kearny St San Francisco, CA 94108