I’d ensure Saint James Tea becomes a campus favorite by building emotional brand moments through social-led activations like “Sip & Study” stations during exam weeks, partnering with cheer events, and doing casual product drops with QR codes and discount codes. I’d spark FOMO through vlogs, trending TikToks, and UGC that highlight the tea as the go-to for cool, conscious students making it feel like a lifestyle, not just a drink.

To drive Saint James sales, I’d blend aesthetic content with real lifestyle moments: think GRWMs with Saint James in hand, iced tea taste tests with friends, and campus day-in-the-life vlogs. I’d promote my Amazon link with exclusive discount codes and “Only on Amazon” drops while using local store check-ins and mini hauls to drive urgency and in-person traffic. Every post would tie back to how Saint James fuels the real college experience: refreshing, intentional, and fun.

I’d roll out Saint James with a "Sip & Stunt" pop-up: iced tea samplings paired with live cheer demos, music, and cute photo moments to make the brand instantly recognizable and highly shareable on social media.As for clubs I'm in student government, the black student union, 1887 scholars, and pack united. I'm also a D1 Cheerleader!