I’d introduce Profusion Cosmetics to my campus community by making it feel like something I genuinely use and recommend, not just promote. I’d create GRWM and “getting ready for class/event” style content showing how I use their products in my real routine, like quick makeup looks before going out or campus events. I’d also do simple reviews and maybe a “makeup under $X” or “affordable campus beauty finds” type video so it feels relevant to students. On campus, I’d naturally talk about it with friends and tie it into everyday moments so it spreads in an organic, word-of-mouth way instead of feeling like an ad.

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@reeseadriee