My video editing process starts with organizing footage, selecting the best clips and arranging them according to the story or message I want to tell. I then trim and sequence clips, add transitions, captions, and text overlays, and sync content to music or trending audio to make it feel dynamic and platform-native. I focus on pacing, hooks, and visual clarity to maximize engagement, especially for short-form content. I primarily use CapCut for editing TikToks, Reels, and other social-first content because it allows me to efficiently cut, add effects, captions, and trending sounds while keeping the process fast for quick-turn content. For more polished edits, I sometimes layer additional graphics or text to enhance brand storytelling. The goal is always to create content that feels authentic, visually engaging, and optimized for the platform and audience.

I have experience with product and event videography through my role as a Social Media and Communications Assistant, where I created short-form content for digital campaigns. For product videography, I’ve filmed Reels and TikToks that highlight packaging, texture, and key features using clean lighting and intentional framing. I focus on creating visually engaging clips that align with brand tone and current trends. For events, I’ve captured behind-the-scenes footage, candid moments, and recap-style videos, prioritizing real-time content for same-day posting while also editing polished highlight videos afterward. My approach blends storytelling with strategy to drive engagement and brand awareness.

Yes, I can commit to 1 video/week for 4 weeks. Yes I am also interested in a longer term.