She/Her
Rebecca Yitbarek
Hi! I’m Rebecca, a Toronto-based creator focused on beauty, fashion, and lifestyle. I’ve built a dedicated audience by maintaining a focus on raw, authentic community building.
My Socials
About Me
toronto metropolitan university
Toronto, ON, Canada
Class of 2028
Toronto metropolitan university
Business Management - Marketing Management
Class of 2028
Brooklin High School
Whitby, CA
Class of 2023
Toronto metropolitan university
Business Management - Marketing Management
Class of 2028
Toronto metropolitan university
Business Management - Marketing Management
Class of 2028
Toronto metropolitan university
Business Management - Marketing Management
Class of 2028
Toronto metropolitan university
Business Management - Marketing Management
Class of 2028
Toronto metropolitan university
Business Management - Marketing Management
Class of 06/2028
Toronto metropolitan university
Business Management - Marketing Management
Class of 2028
Toronto, ON, Canada
Endorsements
Recently Active
21+
UGC Creator
Skills
Interests
Brands I Follow
Interview Questions
Lanolips
UGC Content Creator for Lanolips
Can you share an example of a recent UGC video you created for a beauty or retail brand, and what made it feel natural instead of overly scripted?
https://www.tiktok.com/@therealrealrebecca/video/7638824193865403669?is_from_webapp=1&sender_device=pc&web_id=7571874185367258631 What made the content feel authentic was that it mirrored the type of beauty and lifestyle content I already create for my audience. The product integration felt organic, the dialogue was conversational, and the focus was on the overall experience and lifestyle rather than simply listing product features. I find that audiences respond best when content feels like a genuine recommendation or part of someone's routine rather than a traditional advertisement.
Lanolips
UGC Content Creator for Lanolips
For a quick-turnaround project like this, how would you approach creating two distinct videos while keeping them aligned with the brand and your own content style?
For the Retail Come With Me video, I’d lean into discovery and excitement by taking viewers through the shopping experience, highlighting the product on shelf, discussing what caught my attention, and explaining why it’s a staple or must-try product. The content would feel casual, conversational, and lifestyle-driven, almost like bringing a friend along while I shop.
Gauth
Gauth Social Media Intern
Are you a current Gauth Intern?
No, I am not currently a Gauth Intern.