I’d bring both products to life through simple daily wellness routines. For Liver, I’d focus on reset moments like a calm morning routine after an indulgent weekend, showing the supplement as part of getting back into healthy habits. For Metabolic, I’d focus on consistency, pairing it with small daily habits like breakfast prep, a morning walk, or planning meals for the day. The goal would be to make both products feel approachable, supportive, and easy to incorporate into real life.

TikTok and Instagram are especially effective for promoting health and wellness products because they allow creators to show real routines and everyday use. Short-form video helps products feel relatable, trustworthy, and easy to understand through demonstration and storytelling.

I would connect HydraLyte to everyday moments where hydration actually matters in real life.

For moms, I would create content around busy, high-energy days like school drop-offs, extracurriculars, postpartum recovery, sickness in the house, or long days outside with kids, positioning HydraLyte as a simple way to stay energized and feel better faster. Hydration becomes part of caring for yourself while caring for everyone else.

For young professionals, I would focus on recovery and performance moments like early mornings, workouts, travel, long workdays, or social weekends. HydraLyte can fit naturally into routines where people want to feel clear-headed and ready for what’s next.

The storytelling would center on relatable routines and small moments of reset, showing HydraLyte as a practical, everyday hydration solution rather than a fitness product.