Interview Questions
Yerba Madre
Yerba Madre Brand Ambassador

what are ideas you have for a yerba madre branded event?
For The Influencer Club:
Pop-Up Study Lounge: A late afternoon activation with Yerba Madre coolers, lo-fi beats, and a cozy study setup. Members can show how they recharge before exams or content deadlines.
“Mate & Mingle” Networking Hour: A casual mixer with free Yerba Madre cans where students connect, brainstorm collabs, and chat. Position it as the perfect drink for sparking creativity and conversation.
For my MBA Cohort (Late Night Classes)
“Stay Sharp Sessions”: Distribute Yerba Madre before long evening classes with messaging like “PowerPoint won’t make itself — stay energized.”
Midterm Survival Packs: Bundles with Yerba Madre, granola bars, and sticky notes, handed out before big test weeks.
Brand-Backed Breaks: Host a 10-minute “Yerba Reset” in class breaks with mini trivia or giveaways — drink in hand, energy recharged.
Case Study Tie-In: Frame Yerba Madre as an example of branding, marketing, or startup strategy. Share samples alongside a quick discussion point in class.
Yerba Madre
Yerba Madre Brand Ambassador

What CLubs and organizations are you part of?
The Influencer Club - Former VP & current PR & Social Media Manager
Tau Sigma Honor Society- Member
The Vita Coco Company
Vita Coco Content Creator

How are you connected on campus? (clubs, Greek life, sports teams, student orgs)
I am deeply connected on campus as the former Vice President and current PR & Social Media Manager of The Influencer Club, a student-led organization dedicated to content creation and digital engagement. This role gives me direct access to a vibrant network of student influencers and creative leaders, allowing me to effectively promote brands and events within the campus community.