She/Her/Hers
Raiya
Hi! My name is Raiya Eckman and I am a recent graduate with a degree in Psychology. I am currently an Operations Manager at Sephora inside Kohls! I love social media and creating content on titkok!
Endorsements
Top Earner
UGC Creator
About Me
University of South Florida
Psychology, Substance Abuse and Addiction Counseling
Class of 2023
Seminole, FL, USA
Interests
Interview Questions
ciele cosmetics
Create SPF Beauty Content with a NEW product launch
Can you describe a time when you had to keep a project confidential until its official launch?
Yes! I got to test a summer liquid bronzer before it launched and had to keep it totally under wraps. I used the time to really get to know the product and multiple forms of content. Once it dropped, I was ready to share everything, and it made the launch feel super smooth and exciting!
ciele cosmetics
Create SPF Beauty Content with a NEW product launch
How would you approach creating content that aligns with our brand's messaging and aesthetics?
To create content that aligns with Cieles brand and aesthetic where beauty meets protection, I would focus on clean natural organic usage such as how it fits into my daily real daily routine! In a well lit area I would highlight texture and application emphasizing that it is skin first with the combination of protection plus makeup. The hook or caption would be, “would you believe me if I told you this glow is from SPF?” To spark curiosity and speak to Cieles minimalist approach to beauty meets protection while being engaging!
Claire's
Trendsetters Wanted!
What piece of content are you most proud of and why?
Pieces of content that I am most proud of are when I share how to recreate celebrity makeup looks on my tiktok. I get to have fun, be creative, and try new techniques while sharing what I love with my audience and at the same time teaching them!