R
She/Her/Hers
Rachel
I am a hardworking and motivated student at SUNY Binghamton University interested in mechanical engineering.
I am a hardworking and motivated student at SUNY Binghamton University interested in mechanical engineering.
About Me
State University of New York at Binghamton
Class of 2026
New York, NY, USA
Interests
Social media
Coding
Travel
Interview Questions
Peak6
TikTok Content Strategist
Describe an interesting TikTok video you've created, and why do you think it was a good fit for the content style of the platform?
I created a TikTok of me styling some of the clothes I was selling on my secondhand-clothing shop. A prominent niche of TikTok is fashion inspiration; hence, by displaying outfits and allowing viewers to see pieces come to life, my video engaged the viewers and urged them to check out my shop.
Vacation Inc.
Influencer Strategy
What is the most creative gifting initiative you've seen a brand execute?
The brand Dote sent a large group of influencers on an all-expense-paid vacation in exchange for content creation. They received numerous complementary items, which they could promote on their social medias. Moreover, they took part in a handful of photoshoots to post on Instagram. Furthermore, most of the influencers vlogged their experience and posted it on YouTube. This all helped to advertise the brand and make them known to a wide audience. As a matter of fact, this was clever in that it allowed various types of brand exposure over an extended time.
Beyond Meat
Advisory Panelist
Describe your food and beverage choices during the holiday season (including brands - if relevant).
During the winter holiday season, I indulge in homemade brownies and hot chocolate.