Interview Questions
Sarah Akram Skincare
Social Media Specialist for Luxury Skincare

What strategies do you use to convert social media views into website sales?
I focus on creating highly polished, aspirational content that highlights the craftsmanship and lifestyle appeal of the brand, paired with clear calls-to-action and shoppable links. I also use strategic storytelling, influencer or ambassador features, and limited-edition campaigns to drive traffic from social media directly to the website, turning engagement into sales.
Sarah Akram Skincare
Social Media Specialist for Luxury Skincare

How would you create a Reel that attracts luxury skincare customers?
Focus on sleek visuals, minimal text, and a mood that matches the brand’s luxury vibe think elegance, sophistication, and storytelling through style and lifestyle shots. Keep it polished, use soft lighting, slow transitions, and a refined soundtrack.



