I excel at creating UGC videos on TikTok, where I know how to tap into trends while keeping content authentic and engaging. I also do well with livestreaming, which allows me to build real-time connection and drive conversions

authentic, and visually dynamic while highlighting Whipnotic’s unique swirl feature. For example:“Come with me to Target” Vlog Style → Start the video with a quick transition into the store, searching for Whipnotic in the aisle, and building anticipation until I find it on the shelf.Unboxing Energy in Store → Capture the bright packaging, the colorful swirl button, and the excitement of grabbing the cans—almost like a mini treasure hunt.Demo & Reaction → After purchase, film a quick demo of the swirl button in action (maybe on a snack, coffee, or fruit), paired with a real reaction shot to emphasize the wow-factor.Creative Hooks → Use trending audio, snappy captions, and playful on-screen graphics (“Watch the swirl!” “Find me at Target”) to keep the video engaging.Call-to-Action → End with a clear mention of the Whipnotic store locator and a fun invite like “Go grab your swirl at Target near you!”By combining excitement, storytelling, and a product demo, I’d make the videos not only “scroll-stopping” but also shareable—building both awareness and curiosity.

If hired, I’d approach building out a content plan for Deep Blue with a balance of brand storytelling, consistency, and trend integration.Understand the Brand Voice & Audience – I’d start by diving into Deep Blue’s identity: your sustainability mission, style, and what differentiates you in the streetwear space. This would help me create content that feels authentic and aligned with your values.Content Pillars – I’d map out 3–4 key pillars to keep content diverse but cohesive:Style/Outfit Showcases (fit checks, styling tips, day-to-night looks)Educational Content (sustainability practices, behind-the-scenes production, “why sustainable streetwear matters”)Trends & Creative Concepts (leveraging trending sounds, formats, and viral concepts to stay fresh and relevant)Community & Lifestyle (relatable skits, “day in the life” content, or spotlighting customer stories).Posting Strategy – I’d aim for a mix of evergreen and trend-based posts. For example, 3–4 planned posts weekly (outfits, educational, lifestyle) plus 1–2 reactive trend posts to stay timely and capitalize on momentum.Experimentation & Analytics – I’d track what resonates—whether it’s reels, carousels, or short-form videos—and double down on the formats that drive reach and engagement. I’d also incorporate feedback from your audience to evolve the plan.Community Building – Beyond posting, I’d engage actively in the comments, DMs, and through interactive features (polls, Q&As, challenges) to build a loyal, invested community.Ultimately, I’d want the content plan to not just showcase Deep Blue’s clothing but also highlight the story behind it—making sustainability stylish, creative, and relatable.