P
She/Her/Hers
Phoebe
I am a marketing major at Kelley School of Business who is highly ambitious and outgoing.
I am a marketing major at Kelley School of Business who is highly ambitious and outgoing.
About Me
Indiana university bloomington
Class of 2027
Bloomington, IN, USA
Interests
Social media
Influencer marketing
Social media marketing
Interview Questions
Ani+Co.
Social Media Manager
What strategies do you employ to grow an organization's social media following and increase engagement with the audience?
The main strategy that I've always found works is having a basic content calendar for the month. You need to stay organized especially when it comes to managing different social media accounts and a content calendar is the best way to do so. I also think relatability is huge in the media today and the audience loves it. I've tried implementing this as often as I can and it's been received very well.
Ani+Co.
Social Media Manager
How do you adapt your social media strategy to target different demographics or international audiences?
I rely heavily on research. I'm most familiar with the Gen Z/younger audience, however, have worked with people/companies that have an older audience. I always fall back on the internet and research what the target demographic enjoys seeing on their feed.
Ani+Co.
Social Media Manager
Can you describe your process for developing a social media content calendar?
I'm a very type A person which means I love having everything organized. For me, I plan out my content for the month for any platforms I am using. This helps me have a rough idea of the kind of content I'll be posting.