I've worked for numerous brands including poppi, Red Bull, and Not Your Mother's Haircare as a college ambassador at the University of Central Florida.

As a member of greek life at the second largest university in the country, I'd connect with girls from all different sorority chapters. Girls are always looking for a place to get their hair done and treat themselves to self care before formals, socials, and other events to achieve that photo-ready look. I'd pass out flyers, speak about Blo Blow Dry bar at chapter meetings, and post about it on my social media channels too.

Tabling at events and on campus would be amazing too! That way I can reach even more students on my campus.

I’d focus on creating moments where students naturally have a need for Barebells such as before workouts, during study sessions, and between classes.

As a member of UCF's greek life community, I'd also target big moments such as the countdown to spring break, fraternity Intramural sports teams, dance marathon, as well as greek life philanthropy events and prepping for finals.

I also would connect with my contacts at local pilates studios, CycleBars, and Crossfit gyms.

Social media is also extremely important to engage audiences. I'd create fun Tiktoks or authentic posts highlighting the brand's personality & functionality.