Payton Profile Image

Payton

I am a social media intern for the Razorback Athletics. I make content for all things sports! I also have history with content creation with products and brands.

I am a social media intern for the Razorback Athletics. I make content for all things sports! I also have history with content creation with products and brands.

Endorsements

Recently Active

21+

UGC Creator

Campus professional

About Me

University of Arkansas at Fayetteville

Class of 2025

Graduated


University of arkansas

Marketing, Innovation & Entrepreneurship

Class of 12/2025


Fayetteville, AR, USA

Skills

1. Social Media Content Creation 2. Brand Promotion & Ambassadorship 3. Community Engagement
• Content creation (TikTok) • Trend awareness • Audience engagement • On-camera confidence • Creativity & storytelling • Basic video editing • Time management • Strong communication
Sports Marketing Strategy

Interests

Social media marketing
Lifestyle brands
College life

Brands I Follow

Fanbravo
Sarah Akram Skincare
Kaizen & Nexari
OVAMIC DEV LLC
Tundrex™
Youtube
+8

Interview Questions

SkinnyDipped

Retail Focused UGC

SkinnyDipped Profile Image

Do you live near a walmart?

yes, multiple

SkinnyDipped

Retail Focused UGC

SkinnyDipped Profile Image

How do you hook viewers in the first 3 seconds of a retail video?

Honest answer- being relatable to my audience

SkinnyDipped

Retail Focused UGC

SkinnyDipped Profile Image

How would you create engaging retail content ?

I would create engaging retail content by showing SkinnyDipped snacks in real, relatable moments that feel fun and approachable. For example, I could share short videos or photos of enjoying the snacks on campus, at study sessions, with friends during a weekend hangout, or even as part of a healthy treat routine. I’d focus on highlighting the bold flavors, real ingredients, and the low sugar benefits in a way that feels natural, not forced, so followers can see how SkinnyDipped fits easily into their everyday life. Using playful captions and lifestyle visuals would make the content feel authentic and shareable while driving interest and trial.

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