To engage a student audience, I’d focus on being relatable, visually engaging, and quick to connect. Students respond best to short, authentic content that reflects real campus life — like study sessions, productivity hacks, or funny “college life” moments. I’d use trending sounds, captions that feel like inside jokes, and real-time storytelling (like “what my day actually looks like during finals week”). I’d also mix value-based posts — quick study tips, motivation, or organization hacks — with lifestyle moments to keep things balanced and real. The goal is to make the content feel like it’s coming from someone who truly gets the student experience.

To create content that feels authentic to students, I’d focus on being real and relatable instead of overly polished. I’d show everyday moments like studying in a coffee shop, managing classes, or balancing school and life — things students actually experience. My goal would be to share quick tips or motivation in a tone that feels like it’s coming from a friend, not an ad. Using real settings, casual language, and light humor helps make the content feel genuine and trustworthy while still visually clean and engaging.

Yes, I’ve created additional UGC and video content focused on beauty, lifestyle, and fashion. My videos often include product features, try-ons, daily routines, and simple transitions that feel authentic and aesthetic. I enjoy creating content that matches each brand’s tone — whether that’s clean and minimal or trendy and bold — while keeping it engaging and relatable for viewers.