Interview Questions
PopSips
Social GURU (Content Creator)

Do you have motivation to just "go get the shot" when you think of ideas?
Absolutely. When I get an idea, I don’t wait, I grab my camera and go make it happen. That mindset has been key not only for past brand collaborations, but also for my own growth on social media. In fact, it’s what helped me grow to over 40K followers in just 3 months. Acting quickly keeps my content authentic, fun, and in tune with TikTok’s energy and that’s exactly what makes it connect.
PopSips
Social GURU (Content Creator)

Can you show that you can help with effective hooks for top/middle/bottom funnel content for PopSips?
Yes! I can create unique and effective hooks tailored for each funnel stage to help PopSips stand out:
Top Funnel (Awareness): Surprise + curiosity. “Wait… this drink actually pops when you open it?!” (close-up of the can opening with exaggerated sound + reaction). Goal: grab attention with something unexpected & fun.
Middle Funnel (Consideration): Relatable + lifestyle-driven.: “My friends keep stealing these from my fridge, so now I hide them in…” (cut to a funny hiding spot with PopSips). 👉 Goal: show how it naturally fits into everyday life, sparking connection.
Bottom Funnel (Conversion): Direct + playful urgency: “If you’re still drinking (name of a boring soda) you’re basically sleeping on PopSips.” (show PopSips with bold text overlay: “Find it near you →”). 👉 Goal: drive action with FOMO and a clear CTA.
PopSips
Social GURU (Content Creator)

Do you have experience with tiktok content creation & have had success?
Yes, I do. I’ve been creating media content consistently and have successfully collaborated with different brands, including footwear and sports equipment companies. Each campaign has performed very well, generating strong engagement and reach. I know how to create content that feels native to TikTok and instagram, fun, and authentic, which helps drive attention and results for the brand.


