Interview Questions
PepTalkHer
Social Media Lead
Can you provide an example of a successful social media campaign you led targeting a specific audience?
I led a targeted social media campaign for a wellness-focused product launch aimed at young professionals seeking natural stress relief. We crafted a series of short-form videos on Instagram Reels and TikTok, blending calming visuals with relatable scenarios—like winding down after work or managing screen fatigue. The content used trending audio, gentle transitions, and captions that spoke directly to our audience’s lifestyle. I collaborated with micro-influencers for authentic reach and created a hashtag challenge around self-care routines. We timed posts with peak engagement hours and used polls and question boxes for two-way interaction. The campaign boosted follower growth by 38% in three weeks and drove a noticeable spike in product page visits and free trial sign-ups.
PepTalkHer
Social Media Lead
How do you stay updated with the latest trends in social media content creation?
I have a group of ai agent which keeps me updated with the latest social trends
Etsy
Returning Fall Creator Committee

Can you provide an example of a successful collaboration with cross-functional teams to achieve marketing goals?
havent got any but i can be helpful