How would the content you create help build a community and at the same time give the customer assurance on the product they are going to purchase?
Customers appreciate when brands are real and relatable, so it's important to create content that reflects that. Additionally, it's important to highlight the benefits of the product and show how it can improve the customer's life. Finally, providing evidence to support the product's claims, such as customer reviews or testimonials, can help to build trust and give customers the assurance they need to make a purchase.
Dryft Sleep
Sleep Wellness Reels/TikToks
Do you enjoy learning about and sharing health/wellness trends and hacks? If so, share one with us you love!
A recent hack I have tried is mouth taping, mouth taping can improve the quality of sleep by reducing snoring and mouth breathing, leading to increased energy levels and overall well-being. I tried it with my sister and I have seen the results.
Sourse
Social Media Intern
What is a wellness or beauty brand that has great social media presence? What sets them apart?
What sets them apart is their use of user-generated content, such as customer reviews and unboxing videos. They also use engaging visuals, such as high-quality product photos and videos. In addition, they frequently use hashtags and tag relevant accounts to increase their reach and engage with their followers.