“I would engage potential customers by creating authentic and relatable conversations around the No Scrubs brand. This means using social media platforms like Instagram and TikTok to share creative, eye-catching content that highlights the brand’s values and benefits in a fun and approachable way. I’d also encourage two-way engagement by responding to comments, running interactive polls or Q&As, and sharing user-generated content to build a sense of community. In person, I’d engage by confidently sharing the brand’s story, offering samples or demonstrations, and showing how the brand fits into people’s everyday lives.