As a ColourPop ambassador, I would lead sampling efforts by creating fun, interactive experiences both on and off campus that allow students to try, play, and connect with the brand.On campus at UT Austin, I would host ColourPop tabling events in high traffic areas where students can swatch products, receive mini samples, and learn about ColourPop’s affordability, inclusivity, and trend forward launches. To make it engaging, I would include quick shade matching moments, QR codes to shop or follow ColourPop, and a pick your game day glam concept tailored to UT spirit.Through my spirit organization, Texas Lonestars, I would host a ColourPop sisterhood event centered around makeup creativity using ColourPop products to create personalized looks especially for game days or themed socials. This would introduce products in a fun and relaxed setting while encouraging content creation and peer to peer sharing on social media.Off campus, I would leverage my role as Social Chair for Women in Sports Entertainment by hosting a professional beauty focused event such as a game day to interview ready makeup experience. This would include one on one or small group sessions focused on polished and camera ready looks for women pursuing careers in the sports industry. It aligns ColourPop with confidence, professionalism, and empowerment while reaching a motivated audience.

I would engage my audience by showing off my spin and take on how I use ColourPop products, especially the glitter and pink products! I would also show a beginner-friendly way to introduce makeup to my friends who are new to using makeup!

I love that Colourpop has a variety of makeup products for many skin tones. Diversity within the makeup world is so important, and I love that! I also love that they have so many GLITTER PRODUCTS! I love glittery anything!