Interview Questions
Research Partners Group
Research Partner: Athletic Wear Superfans

Do you have their app downloaded?
No
Research Partners Group
Research Partner: Athletic Wear Superfans

Of your favorite brand from (Alo, Adidas, Hoka, and Athleta) do you follow them on social?
Athleta is my favorite brand of the brands listed. I do not follow Athleta on social media, because I often see the advertisements from my favorite influencers. I think that I would follow them on socials if there was diversity within the type of advertisements that Athleta displays on TikTok and Instagram.
Research Partners Group
Research Partner: Athletic Wear Superfans

Which of these brands are you a fan of, subscribe to emails ,etc? (Hoka, Athleta, Alo, Adidas). And why are they your favorite?
I am a fan of Topicals, a black owned skincare brand. They are my favorite because their branding and messaging is creative and relevant to my experiences with skincare and life. Their emails make me excited about their new products.