Interview Questions
Relay
Part-Time Creative Strategist

Do you prefer a work environment with more ambiguity/freedom or clear instructions?
A little bit of both. Its nice to have a general direction but also nice to have the flexibility to implement ones own creativity and vision to the project at hand
Relay
Part-Time Creative Strategist

How would you go about researching viral formats in a specific niche to make new viral ad formats for a specific brand?
I’d start by analyzing top-performing content in the niche on platforms like TikTok and Instagram to spot repeatable patterns. Then I’d break down hooks, formats, and emotional triggers driving engagement. Next, I’d adapt those proven formats to fit the brand’s voice and product. Finally, I’d test multiple variations and double down on what performs best.
Relay
Part-Time Creative Strategist

What is your experience creating content?
I have used my social media accounts to promote my three businesses and so I have real time experience


