I have experience building and managing an online presence for a developing brand in the beauty and personal care industry. This involves engaging with followers on Instagram, creating content that sparks conversations, and understanding audience needs to build a loyal community. I also have a background in digital branding, which helps me maintain a consistent and welcoming brand voice."

To grow and engage the community, I would focus on sharing user-generated content (UGC) like travel photos and tips to build trust. I’d use interactive stories with polls and Q&As to understand member preferences, and host weekly discussions or challenges to encourage travelers to share their own experiences and connect with each other."

I built an automated 'Welcome Flow' on Klaviyo for a Shopify store. The trigger was 'When someone joins the Newsletter list.' As soon as they signed up, they received an immediate 10% discount email. If they didn't make a purchase within 48 hours, a second follow-up email was automatically triggered to remind them and showcase best-selling products."