GIG Work on H\FC


Create Your Thanksgiving Video with CapCut's Latest AI Features!
CapCut


Off to a great start this worning with @properwild
Proper Wild
Posted on my Instagram story


Event Sampling Ambassador
Winx Health
My Portfolio
Interview Questions
Ellis Brooklyn
Perfume Mist Relaunch

Please link example content
Ellis Brooklyn
Perfume Mist Relaunch

How do you approach making engaging UGC videos for product relaunches?
For a relaunch, I don’t treat it like a “new product ad.” I treat it like a moment. I think about how someone would actually discover it for the first time while scrolling and build the video around that feeling. I usually start with an unexpected hook, like a quick comparison to the old version, a sensory moment, or a relatable scenario where the product naturally fits into someone’s day. Instead of just showing the product, I focus on how it changes the experience, the mood, or the routine. I also like to mix clean, aesthetic shots with more casual clips so it feels elevated but still real. For relaunches, I make sure the update is obvious without over-explaining it, whether that’s through visuals, text on screen, or a subtle before and after moment. My goal is for the content to feel like something you would save or send to a friend, not something you immediately recognize as an ad.
Ellis Brooklyn
Perfume Mist Relaunch

What experience do you have creating content for beauty or fragrance brands?
I’ve created UGC for beauty and lifestyle brands where the focus is making the product feel real and easy to connect with, not overly staged. I like showing how a product fits into everyday routines, whether that’s a casual unboxing, getting ready moments, or lifestyle shots that highlight the packaging and overall vibe.I’ve worked with skincare and fragrance adjacent products, so I’m comfortable capturing clean visuals, close ups, and aesthetic shots while keeping the content authentic and platform friendly. I usually focus on mood and storytelling, how a scent feels, when you would wear it, and the energy it gives, rather than listing features.I also create cover images that feel polished but natural by using good lighting, simple backgrounds, and intentional framing to let the packaging stand out. Overall, I’m confident creating UGC that feels on brand, relatable, and scroll stopping without feeling forced.







