Interview Questions
Sourse
Social Media Intern
What is a wellness or beauty brand that has great social media presence? What sets them apart?
I think that Rare Beauty has done an amazing job on their social media presence. What sets them apart is their commitment to being more relatable to their targeted audience, and never straying away from their authenticity and what they stand for. Nowadays, many brands find their fame and no longer engage with their consumers, but I believe Rare Beauty does the opposite by reaching out to creators and creating content that their audience will enjoy and relate to.